Woolworths awarded Australia’s healthiest supermarket

Font Size:

While the onus of buying and eating healthy foods is certainly on the consumer, there is one particular range of home brand products that are healthier than those from other major supermarkets.

According to research from The George Institute, if you’re a Woolworths weekly shopper (on a budget), chances are you’re healthier than a Coles, Aldi or IGA home brand buyer.

The George Institute for Global Health’s annual FoodSwitch: The State of the Food Supply report, released on Wednesday, showed yet again that ‘The Fresh Food People’ topped the poll for healthy home brand products.

According to the federal government’s Health Star Rating system, 59 per cent of Woolies’ branded products hit a ‘healthy’ rank of 3.5 stars or higher.

Coles came in second with around half of its products deemed ‘healthy’, with Aldi (43 per cent) and IGA (41 per cent) filling out the big four.

While Woolworths’ can boast the best branded products, the report says there is plenty of room for improvement across supermarket and independent brands, and the big supermarkets can do more to positively influence shoppers’ health and wellbeing.

“Sadly, we’ve seen little to no improvement in the healthiness of the big four’s own brand ranges in the 12 months since we last conducted this analysis and we know they have the capability to do so much more,” said George Institute accredited practising dietitian Daisy Coyle.

The institute says shoppers should be wary of ultra-processed food and drinks, which are linked to increased mortality and generally bad health outcomes.

Aldi’s label was the worst offender in the ultra-processed product arena, followed IGA and Coles, then Woolworths.

Sanitarium, Nudie Foods and a2 Milk were declared the top three healthiest brands with beverages companies Bundaberg Brewed Drinks, and Frucor Suntory, the company behind products like V energy drink, Ribena and Lucozade, at the bottom of the list.

The food star rating system assesses the overall nutritional profile of packaged food and assigns health ratings from a half star to five stars.

It’s had its share of critics, with public health experts expressing concern over its efficacy and the fact that the ratings system only applies to packaged food.

It’s also not a mandatory system.

Currently, according to the report, only 41 per cent of eligible products displayed the rating.

And it’s usually only displayed by products with good scores.

Consumer advocate CHOICE and The George Institute have both called on the government to make the ratings system mandatory for all packaged foods in Australian supermarkets.

Do you follow food ratings? Are you a Woolies shopper? Or do you favour one of the ‘unhealthier’ supermarkets?

If you enjoy our content, don’t keep it to yourself. Share our free eNews with your friends and encourage them to sign up.

Join YourLifeChoices today
and get this free eBook!

By joining YourLifeChoices you consent that you have read and agree to our Terms & Conditions and Privacy Policy


Nine items you should never buy at the supermarket

Items you should definitely leave out of your trolley at the supermarket.

Supermarkets urged to stop promoting unhealthy foods

Do supermarkets need to be more responsible for Australians' dietary habits?

How supermarkets get you to spend more

Seven ways supermarkets try to tempt you into spending more money.

Written by Leon Della Bosca

Leon Della Bosca is a voracious reader who loves words. You'll often find him spending time in galleries, writing, designing, painting, drawing, or photographing and documenting street art. He has a publishing and graphic design background and loves movies and music, but then, who doesn’t?



Total Comments: 3
  1. 0

    I don’t often buy “own brand” products, sticking to the tried and true brands, but being price concious at the same time. I always look through catalogues for “specials” and start off with Foodland pensioner discount Wednesdays, but generally find the bulk of purchases are chosen at Coles whose prices tend to be cheapest overall.

  2. 0

    There is some “mistakes” in the second paragraph which to be corrected e.g.
    Home Brand is Woolworths own company brand name. It is not correct to label IGA as homebrand.
    Store named products are all from top name producers, manufacturers etc. I worked for a wholesale distrubitor for 40+ years. I often saw invoices with Company branded goods as well as products with supermarkets own brands on them.
    We try the store branded goods and we don’t like them we don’t buy them again. Some products there is a different ratio of ingredients. I know a lady who is in quality control in a company. She stated that some companies do that.

    • 0

      Another point is how many individual supermarkets did they research. (not just groups)
      Some supermarkets don’t stock the same major brands.
      Even some individual Woolworths don’t stock many of the own branded as others do. My nearest Woolworths has a very low % of their brand including no frozen products at all.



continue reading


The last blockbuster had an end of summer sleepover

Several months ago, the last Blockbuster store on Earth temporarily rebranded - as an extremely nostalgic Airbnb. A few lucky...


Best day trips from Melbourne

We've got more reasons than ever to embrace the adventures we can find in our own backyard and, luckily, Victoria...


Travel SOS: What's the deal with face masks and flying?

Ian has seen reports of people flying without masks and wants to know if it is safe. Q. IanI have...

Mental Health

Frequent travel could make you 7 per cent happier

Every now and then we come across a study that feels as if it's stating the obvious. Such is this...


Travel does at times confront us and make us squirm

Travel does at times confront us and make us squirm, which it should. Travel also can make us appreciate our...


You can now stay in a Buckingham Palace-inspired caravan

Have you ever wondered what Buckingham Palace would look like squeezed into a four-person caravan on the North Yorkshire coast?...


New measures will protect Australians from COVID-19 on all flights

Australia's national cabinet has announced new measures to protect Australians from COVID-19 on domestic and international flights and in airports....


Doctors call for action on social media’s health misinformation

The peak body for Australia's doctors has called on the government to invest in advertising to counter health misinformation being...